We’ve brought together our passion for the planet with our extensive expertise in sustainability communications and marketing to create tigerB – the dedicated sustainability division of tigerbond.
Never has there been a more critical time to prioritise and protect our planet for future generations. Making a positive impact on the world in which we live has become a crucial pillar in business strategy as organisations of all shapes and sizes strive to bridge the gap between knowing and doing.
We share the same goals as the clients we support and deliver sustainability strategies for. We have embarked on our own journey towards adopting sustainable new business practices, focussed on people and planet, beginning with our commitment to achieve B-corp certification.
Our team of experts will help you define the marketing and communications strategy that’s right for you, at the right time. The world of business is on this journey together and it’s ever-evolving. Honesty and transparency are paramount, there’s no room for greenwashing and the need for authenticity is critical. ESG cannot be looked at simply as a PR challenge; social responsibility must be aligned with what your company actually does. Our approach is evidence led, taking actions and proof points by finding engaging ways to tell your story.
Our team of reputation management specialists will help you build an authoritative and responsible position that reflects not only your values, but your impact.
Consumers trust brands they believe are making a positive contribution. Having a clear purpose and pathway is vital. Our experience and working knowledge across most aspects of business and industry helps us identify your best opportunity to stand head and shoulders above your peers, with authenticity and integrity.
Our sector knowledge and expertise spans retail, waste management, manufacturing, property & construction, hospitality & leisure, food & drink, healthcare, professional services, education, resource productivity, entertainment, health and fitness, kids and parenting.
From navigating compliance with sector legislation and regulations, to creating strategies that establish true leaders in their field, we work with start-ups and entrepreneurs through to SMEs and corporates, delivering an integrated mix of services that includes:
Although environmental concerns lead the thinking, it’s important to remember sustainability is also about social sustainability and economic impact. Our expertise extends to helping champion clients as good citizens, a force for good, by developing and implementing CSR and community engagement strategies as well as employee awareness, education and engagement programmes.
Our own journey of discovery combined with extensive research has helped us develop unique insight and expertise in equity, diversity, decolonisation and inclusion (EDDI). Our proprietary tigerbond EDDI digital platform is a transformational internal comms tool of which we are so proud that we’re beginning to adapt it for multiple clients.
More and more organisations are successfully standing out in their own crowded sector by adopting a leadership role in making our planet more sustainable, fair, safe and healthy.
Different businesses and sectors are all at varying stages in the sustainability transition – each with their own unique story to tell. The one thing that is consistent is a growing shared vision to protect the planet.
Millennials are twice as likely as baby boomers to say they are changing their habits to reduce environmental impact. Gen Z, the upcoming dominant generation, is equally, if not more, concerned than millennials.
Studies show that 66% of consumers would pay more for a product if it came from a sustainable brand and 81% of consumers feel strongly that companies have a responsibility to help improve the environment.
It makes good business sense. Companies and brands leading the way in environmental and social sustainability win on every front; building brand value, attracting new customers, acquiring and retaining top talent, increasing efficiency and opening the door on new opportunities.