Last week, Tigerbond co-founder Chris Gilmour headed to Austin, Texas for the Worldwide Partners Global Summit, joining independent agency leaders from across the globe for a series of conversations around the trends and challenges shaping the industry in different territories.
With this year’s theme centred around the idea of #Transform, discussions covered everything from shifting market trends to the growing impact of AI and how AI may raise the floor, but it is the job of PR to raise the ceiling.
The summit gave us a great opportunity to connect with our global agency partners in person, swap perspectives, enjoy some live music and experience a little Texan culture along the way.
To top it off, Tigerbond picked up the Perfect Partner 2026 award!
Unfortunately, despite having spent time in the country music capital of the world - Chris still doesn't own a pair of cowboy boots!
