tigerbond’s challenge was to create a new engaging brand identity and guidelines to represent Re:Call to multiple target audiences. The new brand identity needed to capture attention, modernise Re:Call and communicate product benefits to multiple audiences, including IT and HR decision makers as well as end users.
Visual brand guidelines were then created, containing a new brand logo, colour palette, typography, iconography, illustrative and imagery style. We identified and documented the brand personality and tone of voice, which were brought to life alongside the visual identity via key messaging and digital and print application creative examples.
The new brand has been effectively rolled out across all on and offline collateral, and the client praised tigerbond for doing a 'great job on the project'.
Positioning Epimax emollient as a bathroom cupboard staple and handbag essential to combat symptoms of eczema, psoriasis and dry skin.
Devising a seriously strong PR campaign to ignite trade and consumer interest in the launch of new XXX Softmints.
Driving awareness for the launch of River Cottage Kombucha by Equinox through a dedicated trade and consumer PR and influencer gifting campaign, focused on sustainability, health and wellbeing.
Showcasing La Redoute’s eCommerce platform with an edit of expertly styled room sets.
Ambassador Living is an independent, Scottish homebuilder, with a rich heritage and a modern, people-centric approach to home building. They pride themselves in creating amazing spaces their customers love to call home.