THE POWER OF COMMUNITY REPORT 2025
Community holds the key to new growth. The challenge for brands, now more than ever with AI content overwhelm, is to connect on a human level.
This report by Tigerbond looks at community in all its forms, featuring pulse checks from global marketing partners, insights from channel experts, and draws on over 35 years' of experience representing major high street brands such as Vue, Specsavers, and Tesco.
We believe community should be at the heart of every marketing strategy. This is an insider’s guide on everything you need to know.
Highlights
92%
of CMOS say community -driven marketing is highly effective yet underused.
89%
believe it builds trust, credibility, and loyalty better than any other channel.
1 in 4
marketers see community and engagement as the top marketing opportunity for the year ahead.
No.1
biggest barrier to expanding community efforts is time and resources.
Download the report here!
“The team at Tigerbond support our local community agenda across the UK with their specialist expertise and media management, giving constant advice, guidance and steer on proactive and reactive communications which are central to our challenging agenda."
Claire De Silva
Head of Communications and Local Media, Tesco
Our Community
Our 35-year track record for building communities with the biggest brands speaks for itself. Read about how we've delivered for our clients and left our mark on their communities.
